ContentControl.DateStorageFormat (Word)
Returns or sets a WdContentControlDateStorageFormat that represents the format for storage and retrieval of dates when a date content control is bound to the XML data store of the active document. Possible return values are wdContentControlDateStorageDate - Specifies to store or retrieve the date value for a date content control as a date in the standard XML Schema DateTime format, wdContentControlDateStorageDateTime - Specifies to store or retrieve the date value for a date content control as a time in the standard XML Schema DateTime format, wdContentControlDateStorageText - Specifies to store or retrieve the date value for a date content control as text.
The DateStorageFormat property allows you to store dates in date format, date/time format, or text format.
Dim objCC As ContentControl
Set objCC = ActiveDocument.ContentControls.Add(wdContentControlDate)
objCC.Title = "Review Period End Date"
objCC.DateDisplayFormat = "MMMM d, yyyy"
objCC.DateStorageFormat = wdContentControlDateStorageDate
objCC.Range.Text = "January 1, 2007"